PUBLIC MARKS with tags marketing & work

Maintenant, si la qualité du relationnel est toujours un élément important, cette importance varie en fonction des métiers. Pour ceux qui induisent une forte récurrence d'achat dans l'année (ie Photoways), et/ou qui comportent une part d'émotionnel et de subjectif dans l'acte d'achat (ie secteur habillement/chaussures), c'est strictement vital.

From the beginning, we’ve encouraged creators to tap into their networks as much as possible: there’s clearly a desire from audiences for greater interaction, more access, a more intimate relationship. Twitter has demonstrated that. And so what Kickstarter does is answer the next part of that question: once you have your 10 or 100 or 1,000 or even 1,000,000 True Fans, what comes next?

You allow them a seat at the table. You invite them to become your patrons. You give them an opportunity to have an impact and it’s not just your story anymore, it’s theirs too. And that’s the kind of success that lasts.