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PUBLIC MARKS with tags public-relations & creative

17 July 2006 18:00

Summer House Draws Influencers to Spread the Word

by bluexmass
A Boston marketing firm, CerconeBrownCurtis, set up the Summer House, describing it in brochures as an ``experiential marketing opportunity" -- a place to position products in their natural settings where hard-to-reach editors can taste, touch, smell, tes

16 July 2006 17:00

BlogFonk

by bluexmass
Sisters and the homeless helping each other. Donators get the opportunity to have their ads on coats worn by homeless people. A win-win situation for everyone! The campaign received a lot of free publicity, which is beneficial for the sisterhood. The part

PUBLIC TAGS related to tag public-relations

Apparel +   ben&jerry +   charity +   homeless +   ice-cream +   logo +   media-coverage +   publicity-stunt +  

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last mark : 17/07/2006 18:39