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PUBLIC MARKS from kuroyagi with tags SEMPO & "offline purchase"

30 October 2007 02:15

Search Marketing Vital for Brand Building and Driving Offline Sales for Consumer Packaged Goods Companies

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“While search marketing has long been recognized as an effective direct response vehicle, it’s been largely overlooked by CPG companies who focus on brand advertising and promotional efforts to drive in-store purchasing,”

kuroyagi's TAGS related to tag SEMPO

comscore +   offline purchase +   P&G +   search ads +   Search Engine Marketing +   yahoo! +